Some Bullshit

Suicide Squad, DC and the Warner Bros war against coherence

Movie Feature | Ali Gray | 8th August 2016

It should be abundantly clear now to anyone with even a passing interest in superhero movies that the concept of the "shared universe" should be feared. Credit to Marvel: they took a big risk, did their groundwork and built up their shared universe by releasing not one but four successful individual franchises, before bringing them together like a corporate executive doing an overbite and interlocking his fingers in the universal sign language for 'synergy'. Everyone else saw The Avengers' box-office success and thought, 'Yeah, we'll have a bit of that. But sod all that hard work!' And thus, the very blueprint for superhero movies was torn up, sellotaped back together and plonked on the desks of finance departments throughout Hollywood.

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