Commercials

News, Reviews & Features

Stop shitting on The Matrix, adverts!

Movie News | Ali Gray | 29th January 2014

First Agent Smith was hired to promote General Electric Hospitals, now Morpheus literally sings the praises of KIA cars. What next, Trinity advertising tampons? "When I'm attempting to free the human race from the slavery of what they think is real life, I need to be able to think on my feet. The last thing I want to do is feel unclean... down there." (Morpheus via Empire).

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Anchorman 2: when marketing works against a movie

Movie Feature | Ali Gray | 25th November 2013

I'm assuming that you, like me, are looking forward to Anchorman 2: The Legend Continues. Can I also assume that you, like me, have cringed your way through every single piece of Ron Burgundy-related marketing for the movie so far? It's great that Will Ferrell has been making himself available to shoot reactive 'viral' videos on various topical subjects, the latest being a laugh-free Doctor Who skit, but they're having the inverse affect to the one intended: these mini-marketing exercises are making me less excited about the actual movie.

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General Electric wantonly admitting they welcome viruses into hospitals

Movie News | Ali | 14th April 2013

Only a truly heartless corporation could allow Hugo Weaving's malevolent virus Agent Smith to wander their corridors of their hospitals unabated. Paging Mr Anderson, Mr Anderson to surgery! (via reddit)

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Ferris saves! Actors who reprised their iconic roles for adverts

Movie Feature | Ali | 31st January 2012

The internet lost its collective shit this week when a heartless, evil corporation sullied the memory of a cinematic 80s icon by FORCING actor Matthew Broderick to accept bundles of cash for a car advert.

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The rejuvenation of Jean-Claude Van Damme is going great

Movie News | Ali | 1st July 2011

Enjoy your beer, Jean-Claude!

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Adidas release star-studded, Star Wars-themed World Cup advert

Movie News | Ali | 5th June 2010

As part of my duty to post anything and everything Star Wars related, check out this new Adidas advert, that can't decide whether it's promoting the FIFA World Cup or just how awesome Star Wars is.

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Michael Bay directs underwear advert

Movie News | Ali | 7th December 2009

People say to Michael Bay, "Hey asshole, your movies are just tits and explosions." Bay smiles, and replies, "Touche". Then he flexes his muscles and rides into the sunset on his Harley to the sounds of Linkin Park.

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Top 10 Coolest Commercials By Movie Directors

Movie Feature | | 13th August 2008

Advertising is now as big a part of movies as actors or special effects - it's a cold, hard fact of life that wherever there are eyes trained on a screen, there'll be some pen-chewing dickwad executive willing to cram a commercial on it. Product placement is all well and good, but what's the next logical step? Instead of forcing...

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